Now that you have their email, you can send a quick pitch to sell yourself. Keep in mind to cater your pitch to each brand you’re contacting. These brands can get a lot of emails a day, and if yours sounds like a copy-pasted template, they’ll likely assume it’s spam and ignore you. 

Influencers and content creators are the bread and butter of social media, but gaining a steady revenue from sharing your hard work online is tough. Despite over 46% of all marketers using Instagram for their influencer marketing, gaining a steady income on the platform can be difficult for new influencers. However, you can generate multiple streams of income to improve your chances on the platform. Let’s look at how to make money as an Instagram influencer in 2024.

T-shirts are the bread and butter of any apparel brand. Because of this, there’s been a lot of variety in t-shirt printing and design over the years–but nothing comes close to the importance of fabric in the final product. Modern apparel businesses grapple with synthetic vs natural fabrics, sustainability fashion, and the costs of cheap fabric quality. Ultimately, though, all brands need to find the best fabric for t-shirts to suit their purposes. 

If a small indie brand goes viral, there’s a good chance it got started on TikTok. Despite being around for less than a decade, the platform has launched countless businesses and brands into seemingly overnight stardom thanks to the strength of its algorithm and organic interaction. But those are just the success stories–is it really that easy to make your own clothing brand go viral on TikTok?

The apparel industry has been around for a long time. At that time, a lot of jargon and shorthand terms were developed between manufacturers, designers, and distributors. If you’re starting out, it’s essential to learn some of these terms–they’ll give you an idea of what you need to have before starting your clothing brand, and what you can expect from your partners. Here’s a brief list of 15 essential clothing brand terms you’ll need for your apparel business.

Where do apparel businesses begin? Ask the average entrepreneur today and you’ll likely find that they began online–building a brand and platform on Instagram or TikTok, then working with drop shippers or merchandising services like Shirtual or Shopify to produce and distribute products. However, once you’ve grown up from that niche, it’s important to be able to scale up. This often means engaging in offline branding to bring your online apparel brand to stores or expos.

When it comes to brands, whether you’re selling apparel or other merchandise, perception and personality are everything. Community building and customer engagement are both important for building a good image of a brand, but sometimes, something as simple as packaging can go a long way in affecting your clients’ views of your products. That’s why having great printed packaging has been proven to positively influence clients’ satisfaction and behavior. 

Picture this–you’re prepared to go out to work or with friends, but the plain shirts and jeans you put on start to look stale in the mirror. We’ve all been there. While a few good color choices or a nice jacket can help, sometimes to really enhance an outfit, you need to think smaller. You need a few well-rounded accessories for men.

While many accessories are made for women, simple metalwork like rings and necklaces have been for all genders in all kinds of civilizations. For the most part, these accessories symbolized power and wealth, and many of those ideas persist to this day. However, there are more accessories for men now that are more on the casual side–things you can wear to chill and complete an outfit’s overall profile.

Instagram is one of the best social media platforms for brand marketing, used by over 80% of marketers worldwide. Considering the sheer popularity and constant innovation on the platform, it’s hardly a surprise that it remains so prevalently used among all walks of life. Popularity, however, comes with a lot of competition. It can be hard to stand out in the Instagram marketing scene, so today we’ll talk about how you can market and sell your products on Instagram effectively.