Discover unique and memorable clothing brand names to kickstart your fashion business.
How to Choose a Clothing Brand Name That Sticks
The right brand name is more than just a label—it’s your identity. For fashion entrepreneurs, a brand name should reflect your values, audience, and style. Whether you’re building a streetwear line, casual wear label, or high-end apparel brand, the right name makes all the difference in market recognition and customer loyalty.
Here are 10 creative and versatile clothing brand name ideas, complete with short meanings to inspire your direction.
1. Urban Thread Co.
Perfect for streetwear or urban-style apparel, this name suggests a modern, stylish edge with everyday wear appeal.
2. Nü Mode
A sleek, fashion-forward name derived from “new mode,” ideal for trend-driven collections or minimalist design lines.
3. Threadhaus
Combines “threads” (slang for clothing) and “haus” (German for house), giving it a chic, European feel for fashion-savvy audiences.
4. Basix & Co.
Great for a basics or essentials line, this name blends minimalism and sophistication—ideal for unisex or lifestyle collections.
5. OffStitch
A modern twist that works well for a bold or alternative label; memorable and suited for niche fashion.
6. Layered Studio
Evokes style versatility—great for a brand that plays with silhouettes, layering, or multifunctional apparel.
7. COTTN
A stylized, modern take on the word “cotton,” reflecting comfort, purity, and casual appeal—suitable for eco or softwear lines.
8. Form & Fold
A refined name that hints at design and structure. Ideal for contemporary or sustainable fashion brands.
9. Veluxe
Suggests luxury and softness, perfect for loungewear, premium basics, or gender-neutral fashion.
10. Drip District
Youthful and energetic, this name is ideal for streetwear, oversized fashion, or bold colorway collections.
Key Tips When Choosing Your Brand Name
- Check domain availability (.com or .co)
- Ensure it’s easy to pronounce and spell
- Avoid cultural missteps or hard-to-translate words
- Align your name with your target demographic
- Think about long-term scalability
Ready to Launch Your Brand?
Once you’ve chosen your name, it’s time to bring your vision to life. Shirtual offers full custom apparel printing in Singapore—from tees and hoodies to oversized fits and polos.
Explore your apparel options at Shirtual.biz/lookbook.